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Week Four

Content

  • Item

    Week Four Learning Outcomes

    • Define alliances and acquisitions.
    • Articulate how institutions and resources influence alliances and acquisitions.
    • Explain how the fourth P in marketing (place) has evolved to be labeled supply chain management.
    • Outline the triple as in supply chain management (agility, adaptability, and alignment).
    • Discuss how institutions and resources affect marketing and supply chain management.
  • Item

    Week Four Readings

    Textbook

    TEXTBOOK:

    Global Business, 4th Edition

    Assigned Readings:

    Chapter 10 - Entering Foreign Markets

    Chapter 13 - Global Strategy, Structure, & Learning

    Chapter 14 - Global Marketing & Supply Chain Management

  • Item

    Week Four Lectures

    Please click on the links below to download and view this week's lectures:

    Storyline Presentations:

    • Chapter 10
    • Chapter 13
    • Chapter 14

    PowerPoint Presentations:

    • IBU606 PENG CH10 STORYBOARD.pptx - PowerPoint File (822.6 KB)
    • IBU606 PENG CH13 STORYBOARD.pptx - PowerPoint File (866.7 KB)
    • IBU606 PENG CH14 STORYBOARD.pptx - PowerPoint File (676.7 KB)
  • Content Folder

    Week Four Discussions

    This week contains multiple discussion questions that you are required to answer. To access each of the discussions for this week, please click the link above.

  • Assignment

    Week Four - Wiki Video Assignment

    Students are expected to evaluate this week's video (found under the "Week Three Video Assignment" menu link) and submit a 500 word evaluation of what was discussed.

    By submitting this video evaluation, you agree:

    1. that you are submitting your paper to be used and stored as part of the SafeAssign™ services in accordance with the Blackboard Privacy Policy;
    2. that your institution may use your paper in accordance with your institution's policies; and (3) that your use of SafeAssign will be without recourse against Blackboard Inc. and its affiliates.

    Click on the "Week Four - Video Assignment" link above to submit your assignment, as well to get more information regarding the due date and grading rubric.

  • Item

    Week Four - Wiki Video Assignment

  • Assignment

    Week Four Assignment - Term Project Paper

    This 15-18 page paper must be typed with a 1” margin on all sides, 5-space indentation, font 12 Times Roman, double-spaced. The paper will include a cover page, a 150-200 word abstract page, introduction, the body of the paper, conclusions, and references on a reference page. The paper should include at least six academic references. It must comply with APA rules.

    Use APA style quotations/references following the guidelines shown in the links below:

    Every student submits a paper in one MSWord file uploaded to the Blackboard Virtual Class

    Emailed and PDF assignments are not acceptable.

    Click on the "Week Four Assignment - Term Project Paper" link above to submit your assignment, as well to get more information regarding the due date and grading rubric.

  • Test

    Week Four Final Exam

    The Final Exam comprises questions covering the topics discussed the last 2 weeks.  Make sure you paraphrase your findings do not cut and paste answers directly from book.

  • Wikis

    Compilation of Final Project

    This WIKI will be built on and shared by classmates to explain and show how you are adding quality into your projects. For example if someone is searching for peer reviewed journals on a particular subject you can share how you found support materials related to your particular subject. Also if you run into some quality references which could help you have higher quality information for your project share your findings.  You should be adding to the content 2 times per week at least 300 words or provide a graphic depiction of what your findings.